Oddbean

I just think the next step is clients marketing themselves, not nostr. Just saying nostr doesn't really inform anyone of where to go. From the users point of view they are looking for a new client, not a protocol. Although in nostrs case each new client user is equally a new protocol user :)

I don't think this makes sense. Separate clients by themselves cannot offer a compelling alternative. Hiding the protocol from usets is a losing move. If a client tries to compete in the market as if it was a proprietary platform, and if any succeed it will be by capturing and breaking the network.

Bluesky was compelling enough for a Million Brazilians to sign up. I wasn't thinking in terms of "hiding" the protocol. More in terms of: "Join Damus/Amethyst, it's a great alternative to twitter that can't get banned because we use the nostr protocol." Whatever outreach / marketing, i think is more effective it it contains a direct pointer to a client. Because non techies don't want the extra complexity of going 1. nostr 2. *find a client among many 3. register on one of those clients *there's research that says that to many options lead to indecision.

btw. I think nostr is strong enough in the long run. Things will sort themselves out. We got this nostr:nprofile1qqsrhuxx8l9ex335q7he0f09aej04zpazpl0ne2cgukyawd24mayt8gprfmhxue69uhhq7tjv9kkjepwve5kzar2v9nzucm0d5hszxmhwden5te0wfjkccte9emk2um5v4exucn5vvhxxmmd9us2xuyp :)