Bluesky was compelling enough for a Million Brazilians to sign up.
I wasn't thinking in terms of "hiding" the protocol. More in terms of: "Join Damus/Amethyst, it's a great alternative to twitter that can't get banned because we use the nostr protocol."
Whatever outreach / marketing, i think is more effective it it contains a direct pointer to a client. Because non techies don't want the extra complexity of going
1. nostr
2. *find a client among many
3. register on one of those clients
*there's research that says that to many options lead to indecision.
btw. I think nostr is strong enough in the long run. Things will sort themselves out. We got this nostr:nprofile1qqsrhuxx8l9ex335q7he0f09aej04zpazpl0ne2cgukyawd24mayt8gprfmhxue69uhhq7tjv9kkjepwve5kzar2v9nzucm0d5hszxmhwden5te0wfjkccte9emk2um5v4exucn5vvhxxmmd9us2xuyp :)
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