Oddbean

make it harder to join. https://www.thevintagenews.com/2016/10/02/order-popularize-potatoes-france-parmentier-placed-armed-guards-potatoes-fields-instructed-guards-accept-bribes-let-people-steal-potatoes/

Well, for 5,000$ a month you can pull down 1,000,000 Twitter posts. That's 33,000 posts a day , about 1/3 the daily posts nostr has now (according to nostr.band 80k). So you pull these down, create keys for em, and setup some grouchy AI bots to reply sporadically to anyone that replies to the mirrored posts. So, for 15,000$/mo you could double the amount of daily nostr posts with all kinds of content that would diversify the topics significantly. Anyway, that's what other platforms do to bootstrap, they make fake content and/or pull it from an existing platform to seem like there's lots of users until the bootstrapping phase is complete.

Did somebody say airdrop? nostr:nevent1qqsr8haarpdxd4qjcdfweqjlzfdaje8awfe705pghc6vr043vvcdrwcprpmhxue69uhhqatzd35kxtnjv4kxz7tfdenju6t0qgsrhuxx8l9ex335q7he0f09aej04zpazpl0ne2cgukyawd24mayt8grqsqqqqqpk4gqpf

Buying people with money has become easier then anytime before in history.... INFLUENCERS 😆 + People are set in stone with the username and password mentality. Maybe long nSec string scares them away 🤷. Giving people one click login will absolutely give them a better experience but it will still require initial set up I guess. + More local nostr meetups and not just one big unconference far far away every few months. Local gatherings might make a big impact.

Perhaps it will be bitcoin that front runs Nostr. When number goes up more people flock to bitcoin, and when they join that community then they reach for freedom in other areas like Nostr. Not to mention a large part of the existing bitcoin community will point them that direction as they come in.

Short: Zapertising Long: I used to work in digital marketing and growth as both a marketer and a programmer. The user acquisition cost is very high for traditional centralized platform/website/softwares. In one of my job, a paid user cost us 3000 USD to get. Meaning, if this person don't spend 3000+, the company lost money. That's why many Silicon Valley style companies lose more money with more users before they reach monopoly and they have to squeeze money back from users at that point. Because we separate the cost of client development, relay development and relay operation, it will be much cheaper to do digital marketing here. For example, I can develop a advertisement platform on top of Nostr without paying the whole cost of the network, therefore I can charge clients (sellers of goods) much less and/or give ad watcher cash back from sellers' advertisement budget. Now we have achived an impossible triangle in fiat world: 1. Lower cost for advertiser (ad distributor) 2. Lower cost for sellers 3. Get money to watch ads instead of pay money to block ads. I believe this is a great way to get more users and I am actually working on getting some VCs interested in this plan. If we can use VC money to grow Nostr, it believe it's a net win.

Ya but you’re part of our marketing plan regardless Derek lol. It’s about growing #nostr and #damus 😍 you’re one of our best ambassadors without using the app and that’s what makes this place so amazing!

I had a short meeting today about speaking at Bitcoin Atlantis. I'd love to go to promote Nostr. However, I can't afford to go unless travel and accomodations are paid. Derek Ross isn't a household name in the Bitcoin community, so I won't be getting my expenses paid unless something changes with their funding. Maybe I should actually do this? Make a small marketing plan and submit a request to @fiatjaf or @OpenSats to pay for these expenses. I don't have a marketing title by trade, but back when I was a business owner for the better part of a decade, I loved wearing the marketing hat and advertising hat. I have sales and marketing in my blood. I grew up with it. I'm a natural communicator, even though I'm also a tech nerd 🤓😂. I used to speak all of the time. Since I don't technically do this for a living, I don't know if I should? Thoughts? Dumb? Not a good use of donated funds?

Diversity of content is lacking at the moment. (Or maybe there is no depth to the diversity.) Users joined and get bored with seeing the same topics and memes dominate the feed. And they leave. I suggest some budget is directed toward incentivising people to consistently post short-form / micro-blog good content that is not cryptocurrency focused. (I am not against cryptocurrency, but it is still a niche topic.) Do this until we have a level of critical mass for diverse content. How do we know when we reach the critical mass? Maybe set a target for number of MAUs that you want to reach? Personally, I prefer not to have a certain target, but to set a time limit on the incentivisation and measure the impact. MAUs before vs MAUs after. Then adapt the incentivisation and repeat. {MAU: monthly active users} The impact of this approach will take time to show sustainable result, but this might be one of the flywheels that can sustain growth. From HubSpot: "With the flywheel, you use the momentum of your happy customers to drive referrals and repeat sales. Basically, your business keeps spinning." And maybe slow down adding more and more to the protocol? Let all nostr clients and relays to be on par with each other on most of the NIP implementations. Big parities in NIP implementations affect user experience noticeably. {NIP: nostr implementation possibilities} Another bonus is that when the apps are mostly at parity with regard to NIPs, they can invest their development energy on improving their apps user experience. Better user experience feeds back into the flywheel above.

Second that. Like, I get why people are excited about #Bitcoin & shit, but come on. Recently, I actually visited #Nostr less because anyone worth any popularity shit on #Nostr is some #Bitcoin freak talking about #Bitcoin 24/7, as if you could eat, drink & use it as a toy. It'a really difficult to find people, who do not speak about #Bitcoin literally the entire day & don't even know what time it is, because they count everything in block time...

Create merchandise, which looks weird, but in a "cool" way. Limit its supply to a very low amount for no reason. Make it super expensive for no reason. This is the perfect recipe for making a brand, that seems so exclusive & "cool" that people want to join it. This is based on the idea around how sneaker & other clothing brands are doing it. It's also similar to NFTs. Create some shit, make it weirdly limited & exaggeratingly expensive & suddenly its artifical as well as senseless exclusivity draws people in.

Those were KYCd users to reduce abuse. Keeping KYC out of the equation means limited zapping or some proof of work. We could send satograms giving everyone with a lud16 lightning address identity set in their profile sats periodically.