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 What defines an active pubkey?
Posting? Reacting? Following? Request stuff from a relay?
Coming from traditional social platforms where the participation is heavily induced with unfair psychological practices, I don't think it's necessarily bad if users gradually decrease a little the weekly activity.
Of course I would like to see new users join and stay, with a moderate attitude. 
 Yeah, and this is daily, not even weekly. I think that's just healthy. I don't do social media daily, and when I do, it's nostr or video platforms. In my case, it's just healthy, to not feel the need to check all the time because you've got other important, enriching stuff that sometimes takes precedence. 
 The weekly trend reflects a 15% drop over the same period.

The data comes from nostr.band and active pubkeys are those considered to have a non-zero trust rank which is influenced by nip05 settings from select providers and weights based on those pubkeys events and being mentioned in events. 
 That's gonna be a mix of people not preferring the platform over alternatives and people preferring to not do any social media for a while. I think those who give up on nostr are simply sorting themselves out. It's a free market for social media. Let them come to us when they are ready. Perhaps onboarding and key management can be made easier in the meantime. I understand Primal is pretty easy. 
 As I understand, centralized social media platforms use censorship algorithms to keep people constantly active. Since Nostr uses no such algorithm, perhaps it is beginning to have a somewhat adverse effect on some users, making them realize that social media use is, in no way, essential to there overall happiness. Or they may be just flocking back in droves to centralized platforms. 🤷‍♂️ Idk. I'm new to social media in general. But I have observed much paranoia in my small feed alone. I can only suspect that many were heavy social media users before Nostr had arrived. 🤔 
 Let's find a way to keep them here! To do this, nostr must have content creators to keep users engagement