Ahh, well I am a dinosour, new to all this, not owning coins...yet I see potential of nostr and why it matters. With the right presentation and communication, this could easily become mainstream. This is the way out of the matrix and brain waching machine mass media and this freedom is everyones right. At least that's how I see it. Sure, nostr is a perfect way for all of us who know nothing about coins to experience first hand how it's functioning but nostr is not financial platform. If anything, it's free media and freedom of speech - something that humankind didn't have so far. And that's massive! 

 100%. But the financial component is actually huge and I think will drive adoption in the not too distant future. It’s bigger than people realise. Once people fully understand that they can monetise on NOSTR and get money sent directly to their personal wallets via the protocol without the involvement of any 3rd parties, it’ll be a wrap. 

 Yeah, I hear you and I agree.
I am new to nostr and don't own bitcoins or any coins and first impression was "wtf is this" because of all bitcoin content 😀 so at this point I guess it's better not to reach masses. 
I am not sure what is marketing strategic plan of #nostr but to me nostr is free media, freedom of speech, free internet, sharing of ideas, potential paradigm shift and leaving a legacy to a new generations. I see it in that sense more important than collecting sats and owning bitcoins. But, since it offers a possibility of tipping aka zapping, it is an amazing way for all non bitcoiners to experience the first hand the world of coins - there is no better way than that! Plus, giving value with zapping to the content we like, we get to choose what ideas we want to feed, we demonstrate the value of sats and making a world of coin truly alive. 

 Exactly that. I think a lot of people will get introduced to Bitcoin via NOSTR. It’s all just a matter of time. As far as I’m aware, there is no marketing team/plan with NOSTR. It’s a free and open source protocol which means it’s up to the community to share it and decide what it is. The beauty of that is that you get free censorship resistant discourse. The challenge is adoption as people are used to being sold and marketed to and without that they can be sceptical. 

 Well, being a person from marketing, I say it's foolish to try to let it just be without vision/strategy. Some plan matters because it determines how you will present this protocol, how you will reach and communicate with the audience etc. For example, avarege person has no idea what is client, protocol, private key etc. Marketing plan matters, because if the goal is to become mainstream, someone needs to render complex technical terms into 3d language that people resonate with. If you let it just be without any plan + the design and user experience can't compete with popular platforms, I am afraid it will stay a thing only for a small bitcoin group of people. Nostr have potential for much more, and bitcoin will become massively accepted   if nostr becomes mainstream. 

 There’s a truth to this but bitcoin doesn’t have a marketing team and has literally gone from the white paper to the White House(figuratively speaking) in 15 years. 0 to 89k. Powerful ideas spread like wildfire and the open market has a way of deciding what it wants to participate in. That being said, it’s likely that we’ll get to a place where clients and businesses built on NOSTR might start some form of marketing/promotional campaigns but they’ll need to be incentivised to do so. NOSTR will just be the rails on which we ride on. In the same way that we don’t know how the internet works but we know how the things that are built on the internet work.