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 Having been quoted 5k to 10k from a couple of branding agencies to help with designing my new podcast, I've found myself playing around with Ideogram

Cool AI tool for creating logo's

It's not that other people aren't good designers, or the cost per say, but the fact that creativity comes from within, which really excites me about tools like this

I can now drastically improve my iteration, and end product, with a superior form of technology, to create something I am happy with, which is ultimately (like any design) always subjective

AI is already changing the world

  
 Yeah AI could be a good use. 
Don't be afraid to over ride, and follow your own intuition gut. 
Key to branding, break down what you want to say, why you want to say it, sync up the two. And then overlap with who you targeting, what appeals to them etc. 

I think alot of branding goes wrong with over prioritising certain aspect, neglecting another. 

And finally the feel. 

You could follow the rules perfectly but what does it feel like. Sometimes it doesn't work. 

Last bit formula is you. You gonna be living breathing this everyday. So make sure it all ties up with what drives you. 

Eg. You could brand something thats visually not as good but it really ties with the person. And so end result it works. Something is only as successfully as the energy someone puts into it. So its all about getting the balance right.

Best branding company realise this. I think its a difficult skill to master. 

I'd be happy to be sounding board if u want any ideas / feedback from me. 

I like to help those I like. But I have to warn you, Big Boss Bear actually thinks he is a monkey 🙊🙊🙊

 
 Yes absolutely. I've realized this with my Bitcoin only graphic design business. It's evolved because of AI. People would like to do it themselves because they have the idea and they know what they want when they see it and now have a tool to create something. 

Sometimes all they really need help with is refining the GRAPHIC when they can't get it exactly right, or changing the font to something that suits the idea better. Mostly it's assistance with making a digital vector product of the AI generated logo which can be used for different branding applications - like social media or printing etc. 

Let me know if you need any help.