Oddbean

It is not accepting bitcoin payments that is a challenge It is creating a business that generates such obvious value, that the customer desires to spend bitcoin in order to ensure the business endures

I don't know. I prefer to pay in Bitcoin for things where the vendor doesn't need my personal details (eg VPN, Nostr services & general Bitcoin stuff). I think another incremental shift in the purchasing power of Bitcoin will shift people's spending habits. When Bitcoin 3-4Xs in purchasing power, many will stop fiat mining & spending Bitcoin will feel less painful. I've largely stopped fiat mining. Whether I spend in fiat or sats makes little difference to me. I generally don't like spending much of anything right now though.

The balance is that utility companies are an obvious place where people can't imagine living without and would pay sats but there is a little coersion there. Basic human needs aside, it sounds like you would spend sats on privacy.

I value my privacy yes. I'll also spend Bitcoin directly with Bitcoiners (ie people who value it as much as me). I'm in no rush to spend my non KYC Bitcoin with a company who'll immediately cash it into fiat. I may as well just use cash. Things I've bought: eggs, honey, t-shirts, hats, seed signer, stickers, jerky, fresh fruit They're generally lower cost, consumable items. What limits me spending is the number of people offering to sell me something of value. We've been encouraging the circular economy in our local groups & so this is shifting.

Currently it seems that novelty has a market share of spends. Local food economies seem like a natural product fit. But I guess the question is what ordinary businesses flourish during the fiat to bitcoin transition and which disapear?