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 The only issue I see, is when people want to use a logo on their website and this fragmentation will dilute awareness. But eventually it won't matter. Just like no one uses the same logo for advertising their website on printed media. People just recognize it.

phone: 123456789
web: my.house
email: me@my.house
nostr: me@my.house
 
 I see your point, but do you agree with me that fragmentation is good for variety but detrimental to entry understanding for new users?
Kind of like when you have to choose a Linux distribution, it's good to have so much choice, but not all linux OSes are the same and it's a hindrance for those who don't know where to start.
Nostr is a protocol, but people who are not already here don't understand that difference, most people who hear about Nostr, they look for Nostr, they don't look for Nostrudel, Snort, Primal etc etc and when they see that they are so different from each other they get stuck.