I did a bunch of marketing in the past. I think non-marketing people severely overestimate how much magic marketing can do. Yes, it is important. But word of mouth, not marketing, rules any real sales growth.
I think you and I both understand what marketing entails. It’s not what everyone imagines. Common thing I read here is bluesky PR department. Always a good laugh.
Depends on the business and the definition of marketing. Elon did/does very little traditional marketing. Personally, we did zero marketing for the website we built and ran before it gained traction (quality content) and then boom, Time Warner bought it.
This is not true. PayPal did a lot of marketing back in the early days. This was his big ticket sale. From there he already gained personal brand notoriety which only grew with bold attempts like a space company.
It was true for us.
I don’t know what you did so I can’t comment on that …
We did very little marketing 😁 before gaining traction and growing a significant readership. Same as a number of online publications at the time. Akin to DPReview before it was bought up by Amazon…
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