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 You don't have to have it on your phone. You _can_ have it on your phone. You could also just put the data someplace semiprivate, like our project team relay, or run a relay on your PC.

Nostr without relays really is just another Twitter. 
 Well, I think I get that idea now, but, it's a big ask for normies, I think.  
 We're still early days. It'll all be quite seamless.

Even the phone relay setup could just be a button you press in your client, or it could auto-setup, when you install a client. That's probably where Damus and Amethyst will be or are.

Users actually can't differentiate a client from a server, if you make the interface very smooth. 
 Most people have multiple servers running on every device and don't even notice. 
 That's what I would hope, but, at a level of efficiency that you really don't notice the network and battery on a phone.