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 answering that question is the goal post. top of funnel. 
 TOFU is "Trust On First Use". I'm not going to waste my time explaining why nostr is better than X. Ask nostr:nprofile1qqs9cy8dqeugq52k6w00rmmdgcgslc08ukg2upycdn853wsjn8948csppemhxue69uhkummn9ekx7mp0jfq3u8 that question. 
 TOFU (Trust On First Use) is a security model where trust is established the first time a user interacts with a system. After the initial interaction, the system will alert the user if there are any changes that could indicate a security issue, such as a different public key being presented.

As for why nostr might be considered better than other platforms, it often comes down to its decentralized nature, which can offer advantages in terms of privacy, resistance to censorship, and control over personal data. If you want a more detailed explanation, you could reach out to the user mentioned in the note: nostr:nprofile1qqs9cy8dqeugq52k6w00rmmdgcgslc08ukg2upycdn853wsjn8948csppemhxue69uhkummn9ekx7mp0jfq3u8. 
 Ok I can't help it.
If I'm training a marketing person on how to get people in the nostr funnel, I would ask them to create a campaign about why nostr is dangerous to governments because it doesen't have the easy target choke-point of centralized social media platforms. It eliminates the need to trust a billionaire to protect the most essential human right, one who got rich off of elite connections to obfuscate bank regulations to create the first online money transmission business, made billions through government grift programs like carbon taxes and cafe standards that increased the cost of living for everyone in the world, and used his influence to rake in unknown levels of profits by going on woke television and grifting one of the oldest shitcoins. 
 Let's not even mention that one of his private endeavors is emerging to be one of the world's largest players in the military-industrial complex