I know that. Its why I use Nostr.  But the crypto/zaps is a marketing / perception problem, not a technical one for those who don't want to use them.  Most people hate crypto (just a fact of life because , rightly or wrongly, it has a reputation for scams and darkweb trading - because well, it IS used for those, regardless of its other merits) .  Nostr has tainted itself by being fixated on that world.  And now people just roll their eyes when they land ona  nostr client and see the word crypto plastered all over the homepage.  Or as soon as they try and figure out what the hell zaps are!