@491c0dec @97d863f4 I think - when I’ve looked in the past - they seem to build in an amount for expected continuation of currency changes. I suspect they have financial advice that the gap will get wider and, by the time the next iPhone comes around, it’ll have caught up.

Of course, it’s all a punt on their side, and a guess on mine - but given they only change pricing at product launch, it seems that would be what is happening.