@a819ea45 There's something to be said for creating a sense of scarcity as a PR trick, but really what we're talking about is Apple nerds' fear of missing out, amplifying their already pretty heightened sense of self-entitlement.

Very few of us who aren't on deadline for a tech publication actually *need* to pre-order our iPhones the second they're available, and Apple doesn't and shouldn't need to develop super-elaborate technical solutions to police human behavior.