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 Most users see Nostr as a twitter alternative. But I know it’s bigger than that. 

What’s a concise way to explain it’s magnitude? 
 Open communication protocol 
 That works for us developers and technical minded people, but not general populous? 
 So maybe something like this?

Internet = open data transmission protocol

Bitcoin = open monetary protocol 

Nostr = open communication protocol 
 🎯 
 When we replace email registration with key pair generation everywhere, everyone will realize the power of nostr.