nostr:npub1m7hl9rlne4fanpxe7wjl388daga5ztsflr0yfmv5aqlk2fv5adtq3asn57 
That certainly seems related. One could interpret this idea about what makes a business "great" as figuring out what to exploit:

https://www.jimcollins.com/concepts/the-hedgehog-concept.html