Is TikTok / YouTube causing this?  In my youth I don't remember ever hearing about having to do insane things to meat before cooking it?  Who the hell has time to dry age steak for a year in beeswax?  WTF? 

Who the hell does this?  Who thinks this up?  Why are they doing it?  I assume it's just to generate clicks/views?  Why not "I dry aged by steak for 10 years in an old commode - you won't believe what it tastes like!?"

And, yes, I realize someone probably already did that.

*sigh*

https://static.noagendasocial.com/media_attachments/files/111/069/384/500/293/905/original/2338965febb0aaa7.png