It’s what we do. We’re social animals, biologically wired to need (and thrive in) the company of others. “Survival of the fittest”, for us, involves “programming” others to react (and desire) as we want them to. Humans do this. Some do it better. None are immune.
Social animals sure, but specifically political animals. It's more like "survival of the good enough" 😆 The way you put things sounds a bit like machiavellian manipulation, but I think I get the point. From family and community to a larger culture, all reinforce their preferred behaviours and wills in people.