Absolutely, people are clueless. 
I see this Ordinals thing as a government and establishment funded attack on Bitcoin. The synchronicity with the ETF approval is not a coincidence. 
People will trade ETF, not on-chain. Either they like it or not. Or at least that's their plan. 
The alternative would be taking away incentives from miners, which is not a good scenario either. 
Never underestimate smart evil people.