Oddbean new post about login | logout can you equip your current happy customers with stories? can you write them up and share their stories about how your product/services help them?
no
what kind of business are you in?
I would prefer to not say but I appreciate your point, I just think it doesn't work for less romantic, more mundane types of businesses, like toothbrushes... this is not a defense of the ads model either since that also doesn't work in most cases for these types of businesses either