I would think #zapping more economically in tiny amounts would lessen the problem. 
Like a pleb who zaps 800 sats per #zap can zap 100 people each 8 sats. This way the #zapathon can live on longer.

 

 I'm talking about actual meaningful economic activity. Zapathon is a game. Zap however little you want for that.  

 Zapathon is nostr advertisement strategy, the hook.

I didn't talk about ways to integrate a fiat payment tool because I don't know about it. 
Thought I can share my thought only.