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 Douglas Rushkoff has a really interesting talk on the concept of an "economic operating system". He covers a lot of thinking that is bitcoin adjacent, but also does an excellent job of diving into the how and why we got ourselves into this collective mess in the first place. https://www.youtube.com/watch?v=0EnmH95016w 
 My brother in law sent me a rushkoff interview not too long ago. He had an interesting perspective. Definitely put his finger on the problem (fiat-driven consumption capitalism), but I couldn’t gauge where he was going for a solution. Has he offered any reflections on Bitcoin/does he understand it? 
 Rushkoff seems doubtful about Bitcoin, judging by some recent articles. I don't blame him, or anyone, for not holding on to hope when the people who are getting rich are going completely "Atlas Shrugged" about it and conferencing on remote islands.

When I think back on this interview, one of the things that comes to mind is the statement that family businesses (which tend to make everyone around them wealthy) out-perform corporations almost across the board, apart from boom cycles.
 
To connect those two thoughts, I would say that getting people like him on board is all about using the wealth and affluence afforded by holding Bitcoin to support one's local community and help pull others out of poverty.