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 The thing that sticks with me the most about the "Mother Nature" skit at the #AppleEvent: I don't think in the end it was about environmental responsibility at all. 

I think it was, instead, Apple flexing on other Hollywood studios. "We're here to stay, and we can recruit Oscar winners even to shill for our corporate videos." 
 @03a95182 It didn’t escape my attention that Octavia Spencer’s most recent IMDB credit is an Apple TV production.