Apple Proved That AI Is a Feature, Not a Product

https://media.wired.com/photos/666a406ecd2db4ffb305956c/master/pass/WWDC-2024-AI-Fast-Forward-Business-2156971852.jpg

Other tech companies want to sell you chatbots. Apple’s demos show the value of seeing the AI as an integrated, holistic experience rather than a stand-alone app or device.

https://www.wired.com/story/apple-intelligence-ai-feature-not-product/