All publicity is good publicity. 

PUBlicity is KEY… 

See what I did there? 👀 

 https://media.tenor.com/50BYdzZMO1cAAAAC/gotcha-wink.gif
 

 https://media1.tenor.com/m/VuTuwTqOpokAAAAd/point-at-you-point.gif 

 trump's watching you like santa claws