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 What if we redesigned nostr.com primarily for non devs? 

People would arrive on that page to understand in the simplest terms what nostr is and get to the CTA which will be Get started or something like that

Then we can guide them through the account creation (keys), basically do the onboarding once and on nostr - don’t delegate that to all the clients to figure themselves 

The next question will be about lightning wallet and how it works which is a different issue in terms of understanding, but it’s not required to get into nostr and can be done later also

Then we can share a list of clients that work with the platforms the person is using and tell them how to sign up there, maybe a few tips or notes 

So in summary that experience can save a lot of dev time, be the single source of truth and a place to get started with nostr and then get directed somewhere with lots of clients and apps built with nostr, in a visual way, almost like an app store with similar screenshot images for people to get how it looks etc before they try it 

This is something a solo designer can conceptualize even, myself included.  
 I’d need help for sure from someone understanding nostr better.

But overall that may be the radical choice needed to push things further, one possible solution I could think of. 

When there is no marketing people need to make a lot more effort to learn how it works and get in. 

The way world currently is, that’s already pushing few people to learn about nostr, unless something really bad happens, we could try a somewhat centralized approach for marketing/onboarding. 
 Design it and see if anyone likes 
 Haha, I’m down, will note for myself when I have a few free days. Or may suggest that for opensats  
 Something scary I can also imagine: imagine Meta coming to nostr, with the resources they have, they can build the best, most convenient client by far from what we have currently and which will work on all platforms. This way they could control the most users of nostr because most will choose that app because of marketing, convenience etc. But on the background they could still run ads and get every piece of data they can from nostr… is that something possible? 
 Technically totally possible. Nostr is open and any entity can exploit its data. Economically Meta may not have the incentive at this point. Therefore, the task for us Nostr devs is to build several really good clients with a strong enough user base before big tech realizes.