Shitcoining using Ordinals, runes, etc., isn't the best. But we are yet to find better solutions than gambling. We will find better solutions. 

L2 scaling is for sure the way to go but this is the path we have to take. Shitcoining on Bitcoin could be a fad that dies but the Bitcoin blockspace utilization will not die. Non-gamblers will only open their wallets if they find something more valuable than the bitcoin they hold. We will find those usecases.