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 So, what’s the deal with all the cold plunging going on here? Well, here are a few of the striking benefits ❄️

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    • It clears up your mind and makes you happier ... instantly. This is due to a strong release of the hormones noradrenaline (up to 500%) and dopamine (up to 250%). The colder the water the stronger this effect.

    • It makes you more resistant to stress. Short-term cold exposure is a hormetic stressor. That means it triggers natural reactions in your body, such as the rapid constriction of blood vessels, that prepare you to be more resilient not only vis-à-vis the cold, but to all sorts of future stress.

    • It boosts your immune response, so you won’t fall sick easily anymore. The short release of stress hormones, such as noradrenaline, has an anti-inflammatory effect and decreases the number of inflammatory proteins even days after the cold plunge. This makes it very effective in countering chronic inflammation and auto-immune diseases.

Better to read that again because these benefits alone are amazing! Cold plunging is such a simple and natural way to regain and maintain your health ... and with it personal freedom. All my life, I considered myself to be a “summer boy”, feeling vulnerable in the cold and avoided it whenever I could. Now, I can’t wait to dive into the next icy cold springs, an empowering shift!

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