The word that resonated most there was "conformity"

It's just so boring isn't it???

You just want to shout at them: "COME ON GUYS HAVE A CRACK AT SOMETHING"

But actually breaking "conformity" is anxiety inducing, scary, and most definitely to be avoided

 

 When someone poo-poos an idea of yours they are basically saying " I won't do it so neither should you." Just got to get used to the idea that the black sheep lead the way.  

 Which is exactly the moment one should actually do something!