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 Peoples look cool by action and attitude, not by clothes or names.

Internal things are permanent,
External things are temporary. 
 Agree, via by action and attitude but style also matters. 

Clothes are a form a self expression. 

And actual COOL people do not think about nor try to seem cool to other people — they just are. 
 Agree, just be don't force to look like someone else.

Be natural