Other good advice I've seen offered: Use Adblockers

There are a lot of people out there who are trying to guilt you into accepting ads in order to deliver you content. That its their business model, and how you get things for free.

But then you tell them how its their ad delivery networks that are delivering malware and fake updates then they just shrug. The fact is, if you end up the victim of an infostealer, or ransomware, or whatever, that they won't care, help you, or say sorry. Use adblocking software.

uBlock origin is considered the most trustworthy adblocking software on the planet, and it works for firefox, and chrome-based browsers (yes, that includes microsoft edge): https://ublockorigin.com/

You might want to access the Filter Lists settings and enable some of the other filters as well -- such as annoyances, malware protection, and multi-purpose categories. I generally enable everything except the international options.