My own learning ranks highest, but it takes more work, maybe pushed towards it be person I know first, then if I know the celebrity/digital public figure from their work, they will influence me to start learning about a particular topic, unless I’m in full degen, bulltard mode and buy anything someone of YouTube talks about (although hopefully those days are behind me now) 

 Oh degen, bulltard mode 🤭 we've all been there 

 That or “fiscally responsible, I have a portfolio of bonds”, I know which I’m choosing.