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 @6b43cb18 @9b8b69f4 
From a marketing perspective, I’m stumped in terms of ad dollar ROI: the overall budget of Apple and Disney must be so gargantuan that the amount spent on Twitter doesn’t get interrogated by Finance.

Journalists “thriving” is an interesting characterization. If thriving means having narcissistic needs met.

I can see artists and creators with sunk cost. The lack of algorithmic recommender and source of web traffic for analytics are a (current) product flaw of Mastodon. 
 @26756ccf @9b8b69f4 

Well, look at Aaron Rupar.  He's desperate to quit X.  But if he does, his audience disappears.  He loses his reach, and he's done 

He's trying mastodon.. can't cut it.  Substack.  He struggles.

Maybe he is not thriving as in making money hand over fist, but it is a living.