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 @bb052609 No no, I agree completely. I know when I publish episodes, I individualise cover art for episodes in the web view, but keep it constant in the RSS feed, for exactly this reason. So people finding an episode by google on the show website, or who subscribed by email or something, get to see the covert art (usually a nice photo of the person I'm interviewing). But in your podcasting app, where my episodes are mixed up with all your other subscriptions, you see the show logo. 
 @8b6472f9 That seems like a smart way to do it.

I have individual episode art that goes everywhere, but it has strong branding so you can still tell it's my show. It just replaces the show name with the episode number, which I actually think is useful if you're looking for a specific episode (which people are doing for my show because the topics are evergreen).