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 Bitcoin is the protocol. SATs we stack (and spend). Just start referencing the Bitcoin protocol instead of the catch all 'Bitcoin'. Then if anyone asks questions you can explain how we move SATs on the network. 
 The problem is with quoting the price of an entire Bitcoin on the market. It's actually used as anti-Bitcoin propaganda, by altcoins.

I like satoshis much better, as they are actually sized closer to what everyday items cost. 1 Euro is circa 2000 satoshis, so 1 euro cent is about 20 satoshis.