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 @Derek Ross point of exercise is to identify what works well, and what doesnt.

For instance, per @Linda discovery “decentralized” keyword has been converted to snake oil by the VC fundsd crypto scammers. 

Perhaps nostr should avoid this marketing at the very least on landing pages to stay as far as possible away from the scammers, and the scam funding VCs. 
 She's absolutely right. Every time I mention decentralized people say oh I don't like cryptocurrency.  
 Yeah, I'm saying people are quick to scan and turn off when they see these words and associated aesthetics. 

You have to bear in mind some people aren't coming from bitcointwitter.