I really respect your work but Mullvad's move is just PR move.
VPN market means big money.

Mullvad is insecure because of their location.

Sweden is becoming one of the most oppressive countries when it comes to privacy.

You must know that in Sweden Police can legally hack your IT infrastructure.

You should avoid any internet services which are under Swedish jurisdiction. 

 I think it's an encouraging move.  I mean, part of "PR" is doing what your customers ask for right?

That said, I don't have a response for the jurisdiction situation.   

 Why is that a big deal? Governments often do what they want and disregard the laws. There's probably multiple governments and other various criminals trying to hack their IT infrastructure.