The Browser Company, known for its innovative Arc browser, is launching a new, simpler browser that aims to make internet life more organized and useful. CEO Josh Miller explained that the original Arc was never going to be a truly mainstream product due to its complexity and novelty. Instead of building onto Arc, the company decided to start from scratch, focusing on creating an AI-centric, proactive, and powerful browser.

This new browser will have horizontal tabs, fewer organization ideas, and aims to make the first 90 seconds of use effortless to encourage more users to switch. The goal is to reveal its capabilities slowly, with potential features like automating tasks for users such as teachers or Shopify sellers.

Source: https://www.theverge.com/2024/10/24/24279020/browser-company-ai-browser-arc