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 Could Nostr do this? We already have a marketplace thats functional and there is a location sharing app that works on Nostr. 
 Nostr certainly could.

Should we? The major delivery platforms have lost money hand over fist since their inception. 

A Nostr app wouldn't need the lobbying, the DEI or the marketing budget. But combating organised fraud of customers would be a nightmare, I think. 
 Thats sort of what I was thinking. I would rather get in a strangers car that is kinda sorta the responsibility of a company. It would be so easy to kidnap people and extort them without a trust system thats reliable. Reliable real time updates are needed too.