Unpopular opinion I guess, but they should be suing. The boycott probably was illegal and was the result of non-business goals of corporations trying to endear themselves to the regime. I don't use Twitter, but clearly a directional win for free speech if it makes corporations think twice about imposing a boycott to appease any leftist or rightist regime. If it goes unchallenged then it helps normalise censorship via defunding by de facto state actors.