Well, that depends upon whether you find emotional disturbance fun. That seems to be something most people actively avoid, as they find it tiresome.

People seem to use social media as a digital pacifier, to lull themselves into a stupified state; a trance. The replacement for "zapping" TV channels, binge-watching Netflix, masturbating to porn, or being soothed by elevator music on telephone hotlines.

Who can produce that better and more personalized, than bots?

Humans err, they get bored, they have a bad day, the say something upsetting, they're solipsistic, they have a manic moment, they become afraid, they post in the wrong time zone and their notes have grammatical errors...

This is all noise disturbing the elevator music.