Salesforce's recent pricing structure update in 2024 aims to simplify and customize its offerings for businesses of all sizes. The new structure features tier adjustments, AI-powered product pricing, and modular options. This change is designed to provide more flexibility and transparency, allowing companies to access cutting-edge CRM tools that align with their specific goals and budgets.

The update includes:

* Tier adjustments: Salesforce has revised its pricing tiers to better reflect the needs of small and medium-sized businesses (SMBs) and large enterprises.
* AI-powered product pricing: The company is leveraging artificial intelligence to optimize its pricing strategy, providing more accurate and personalized quotes for customers.
* Modular options: Businesses can now choose specific features or modules that fit their needs, rather than paying for a full-service package.

The goal of this update is to provide more value and flexibility to businesses, regardless of size or industry. By offering customized pricing solutions, Salesforce aims to help companies make informed decisions about their CRM investments.

Source: https://dev.to/itechcloud_solution_01/understanding-salesforces-new-pricing-structure-in-2024-1l0b