Oddbean new post about | logout
▲ ▼
Jason McFadden | 1 years ago (raw) | root | parent | reply | flag 
 @c28ce4e6 I read it and replied.

Side note: curious question for you. If you had to simplify the iPad line up, how would you do it? Small/med/large? Other? Or would you make it more differentiated with more iPad models? Maybe one bigger than 12.9"? Thx.
▲ ▼
Beardy Star Stuff | 1 years ago (raw) | root | parent | reply | flag 
 @379d8cad My ideal line-up:
- iPad  for Education A series chip 128 GB 
- Combine Air/iPad 10.9" (don't care if they keep or drop the Air branding) M2 next version 128, 256GB
- iPad Mini with M1 next version 128, 256GB
- iPad Pro 11" M3 next versions, same storage
- iPad Pro 13" M3 next versions, same storage
- iPad Pro 15" Added option for even more memory

New Magic Keyboard, backwards compatible for current Pro models. Built in battery to extend battery life of iPad.
▲ ▼
Jason McFadden | 1 years ago (raw) | root | parent | reply | flag 
 @c28ce4e6 Wow, thanks. That was fast. 

Yeah, might be time to retire the "Air" moniker.

The edu one could be iPad SE (student edition, student education).

I'd still only do two Pro sizes: 11" and 14". And if you throw in the extra memory on the big one, just call it iPad Ultra or iPad Pro Max.
▲ ▼
Beardy Star Stuff | 1 years ago (raw) | root | parent | reply | flag 
 @379d8cad I'm biased towards the 13" Pro as it fits my use case. 11" too small, 15" would be too large/expensive.  

By cutting one of the 11" models (currently 3 at that size, they'd still have 2 at that size) they'd be removing current size duplication and expanding  to a new size. Would service more people's needs with that broader yet more efficient size range.