Polishing the app experience is one element for sure. The bar raised by the central social medias with their hundreds of employees building over years is high, their apps work flawlessly and look pretty. I'm personally impressed how well many Nostr apps look and work already 🙏🏻 Yet it's obviously still a good way off. Also, the relay management needs to be clearer and easier in my opinion.

The other super important element is having diverse content on Nostr. And that's up to us. Going 100% Nostr is great! But why to annoyingly sell it as the morally superior choice? One gentle way to expand the user and content base that I see, is to publish in parallel on established platforms AND on Nostr. Then make content available earlier or in other ways more attractive on Nostr while explaining Nostr's advantages. I've seen this approach here already and think it can be very effective. So, that's what I'd recommend Scott to do if he sees the value of Nostr.