Yup, exactly why 80% percent of the time copying Big Tech UI/UX isn't a graat idea. 

We have a chance to do something new here, where the user has to perform and understand way less actions. 

Big tech can only dream of letting their users reply on, zap and share literally everything, so they invented a bunch of proxy features. They had to make these features look and feel like lottery machines because otherwise no one would even use them. 

We don't have that problem. If you do, you're designing it wrong. 
Replying, sharing and zapping are examples of some if the most natural UX you can find.