@92f75699@d050de92 In a way, it functions as price discovery. How much are people willing to pay for their service?
How many new people sign up if the price is $10/mo?
How long do existing people stay subscribed at the price point of $10/mo?
How many existing people stay if you lower the price to $5/mo?
Now you know more about how to price your service, whether you should charge $9 or $6 to optimize customer retention
Notes by PB Livin' | export