92% of customers trust Word of Mouth recommendations from family and friends over any other form of advertising.
Adding #Bitcoin to your Brand is the ULTIMATE way to take advantage of this.
It's Niche, but it works 👇
If you're wondering why, I have 2 questions for you.
1) Have you ever met a Bitcoiner?
2) Did they want to talk about #Bitcoin?
The answers are YES
I know this from personal experience. When I first grasped #Bitcoin, I became the guy who wouldn't shut up about it. I couldn't believe no one else cared and used every excuse to bring it up.
I've chilled out a bit, but I'll still never pass up a good reason to bring up the Great Orange Coin with friends or family.
There are many like me.
So what does someone wanting to talk about #Bitcoin have to do with your brand getting a word of mouth recommendation?
BE THE EXCUSE TO TALK ABOUT BITCOIN
Now you have a customer who is passionate about using your product because it has become the gateway to their drug of choice: Orange Pills.
Moreover, their identity has become melded into your product or service. They are identifying with YOUR BRAND and that affinity will push them to learn more about and hopefully buy more from you.
In the short run, you can get some of this association just by accepting #Bitcoin for sales.
You Bitcoiner customer is definitely going to tell their friend that they bought your widget with #Bitcoin
If you want a deeper connection, you've got to fully align with values associated with #Bitcoin and a common vision for a Bright Orange Future.
Fail to do this or break your customer's trust by having a different alignment and your brand will be destroyed by the Bitcoiners you once called customers. More on this in the future, but for now, Tread Carefully.
If you'd like to support me, I am a Bitcoiner who makes Natural Wine in Western CO.
- Wild Fermentation
- No Toxic Additives
- Minimal Sulfites
I ship all over the USA and 6+ Bottles Ship FREE
Visit my Profile for my Website Link.
Alternatively, if this thread brought you value, I would much appreciate a repost.
Cheers to you.
Cheers to Bitcoin.
Cheers to the Bright Orange Future.
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Building a #Bitcoin Business isn't about putting a ₿ on your products. That ship has sailed.
You've got to be an innovator on quality and mission.
Here's how 👇
Who are your customers?
While theres no One True #Bitcoin Culture, there are some commonalities that most ride-or-die Bitcoiners share.
1) They see #Bitcoin as a Revolution
2) They value quality
3) They are optimistic about their financial future
1) #Bitcoin as a Revolution
This is where people who want to be a Bitcoin AND crypto business lose me.
Sure, there are people passionate about some individual cryptos, but for the most part people are in for a short term gain and each one is a disparate community...at best.
You need to connect to your customers on a shared mission that is of greater importance than each of you. A mission that they can further by buying your product
Spending #Bitcoin within the circular Economy IS this.
It hits home in two core philosophies:
A) Vote with your money
B) Buy Local
These each say the same thing. Spend your money at businesses that you want to see exist into the future. Spending Fiat at these helps, but spending #Bitcoin is next level.
Your Bitcoiner customers will innately relate to this.
Be a good steward of their faith by staying true to the #Bitcoin mission and by HOLDing the sats they spend (when possible).
I know I don't wanna spend MY Bitcoin at places that just convert it into fiat.
2) Your customers are putting their money where their mouth is.
You product better Put Up or Shut Up
What's the greatest thing you can say about the quality of your product?
"People pay me #Bitcoin for it."
If you want that to continue, you better be selling Quality.
#Bitcoin is the most scarce thing in the universe. Your customers know this. You're not talking to normies anymore.
Its one thing for someone to spend their bitcoin once on your goods to "support a bitcoiner," but if you want repeat bitcoin customers, your product better be good
3) They are optimistic about their Financial Future.
You thought I was done talking about Quality??
QUALITY QUALITY QUALITY
This is why many Bitcoiners become health conscious
When you expect to be wealthy, you're going to want to live your life in a way that allows you to enjoy that wealth in the future
If you're selling a consumable, it better make the customer at least feel good.
If you're selling a durable good, your customer better think it will last a while because they'll never forget how much #Bitcoin they paid for it.
Even if you have the Gold-Standard for quality, it won't out-age bitcoin
How do I follow these rules?
1) I am a Bitcoiner. I share my customer's vision.
2) I make really good wine (Ask my mom).
3) My wine is Clean.
- No Toxic Additives
- Minimal Sulfites
These 3 pillars work for me.
How will they fit in your business?
I hope this provided you value!
If you’d like to support me, I sell wine all over the USA!
PeonyLaneWine.com
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buy local because you get value indirectly from money staying in your community.
obvs if a business has bad practices or sells a product you don't want, don't support them
but if you local community produces what you need because you spend your money on those things, you, in turn, become more resilient
you're making a straw man argument.
the point is to buy local usually at slight inconvenience or for a premium price, not for a worse product.
buy what you want and er towards buying local or from a community you want to support.
in return your money stays close to home and you get a stronger, more resilient community to be a part of.
if you don't see value in that, don't buy local. it's simple
I plan on writing more going forward.
Since I can't schedule posts on Nostr, I'm just going to post them when I finish. which means you'll see them here before anywhere else.
Props for being early 🫡
Notes by BenJustman | export