Optimizing a website for search engines is crucial in today's digital landscape. It's not just about adding keywords, but rather a thoughtful strategy that requires analysis and planning. According to experts, businesses should focus on researching target audience search behaviors, using tools like Google Keyword Planner to identify relevant keywords. A clear website structure, high-quality content, mobile optimization, and proper meta tags are also essential. Additionally, businesses should prioritize user experience, monitor analytics, and adhere to SEO guidelines.

Source: https://dev.to/juddiy/how-businesses-can-optimize-websites-with-essential-seo-strategies-1nm6