Fascinating. I was driving my daughter to an appointment right now and heard an ad on a *commercial RADIO station* for a concert/event TODAY at 3pm ET with Ed Sheeren happening at the "State Farm park" (or something like that) INSIDE OF FORTNITE! Radio being used to advertise a event... in a virtual world! It makes total sense - I just personally had not heard an ad like that. #fortnite #VirtualWorlds #metaverse #EdSheeren