Price and transaction counts for sure. We in the Monero community think and have good reason to suspect that centralized exchanges are purposely manipulating the Monero price to keep it low in order to keep interest away from it. Very similar to how governments manipulate the price of gold to make their fiat seem stronger than it actually is.
I thought most people who own monero also self custody. Wouldn't that make exchanges have a hard time suppressing the price? The lower the price, the less fiat is needed to accumulate xmr and move them to cold storage.
Binance and OKX just have delisted after having Monero withdrawals closed for months/years.
There are still a few other (weaker) CEX trying to control the price through various mechanisms.